Automobile Design Graphics

Automobile Design Graphics

Description

In the heyday of the automobile, marketing cars was an exacting process. Selling the public one of their major life purchases involved not only traditional advertising but also a crucial item that extolled the virtue of the cars: the brochure. Often oversize and sumptuously produced, including acetate overlays with fabric and paint swatches, brochures were only available at dealer showrooms or auto fairs-hence specimens of antique and vintage car brochures are rare collector's items today.

Frequently overlooked in design and automotive histories, this ephemera offers a lucid mirror image of tastes, consumerism, and buying habits since the dawn of the automobile. Automobile Design Graphics presents for the first time a comprehensive overview of this mostly forgotten breed of collateral advertising. From the most obscure (Tucker, Ajax, Columbia) to the most iconic (General Motors, Ford, Chrysler), the visual history brings together over 500 reproductions from these rare and collectible customer brochures. Across eight decades, they present not only some of the finest cars, but also some of the best illustration and graphic design of the 20th century.

Ancillary examples of automotive literature, including the elaborate dealer manuals are also featured, alongside essays by automobile and cultural historian Jim Donnelly and preeminent design historian Steven Heller. Testament to a bygone era when cars were, quite simply, the stuff dreams were made of, this book is a visual and informative pleasure for car enthusiasts, designers, and pop culture aficionados alike.

Similar Books

ISBN 10: 000819680X
ISBN 13: 9780008196806

02 Nov 2017
Adrian Newey

ISBN 10: 0760323917
ISBN 13: 9780760323915

15 Jun 2006
Thom Taylor

ISBN 10: 1624650198
ISBN 13: 9781624650192

15 Dec 2014
Stuart Macey

ISBN 10: 0760358109
ISBN 13: 9780760358108

12 Dec 2017
Tony Lewin

ISBN 10: 1904642721
ISBN 13: 9781904642725

01 May 2007
Mark Bergin

ISBN 10: 0500022275
ISBN 13: 9780500022276

30 May 2019
Jean-Pierre Bibring

ISBN 10: 1419722255
ISBN 13: 9781419722257

04 Sep 2017
Josh Kushins

ISBN 10: 141974870X
ISBN 13: 9781419748707

01 Jan 2021
Phil Szostak

ISBN 10: 168203416X
ISBN 13: 9781682034163

26 Mar 2020
Ben Cooper

ISBN 10: 1785659340
ISBN 13: 9781785659348

01 Dec 2020
Ben Robinson

ISBN 10: 1858755271
ISBN 13: 9781858755274

16 Oct 2018
Ben Robinson

ISBN 10: 1858755743
ISBN 13: 9781858755748

03 Sep 2019
Ben Robinson