The Behaviorally Informed Organization

The Behaviorally Informed Organization

Description

Every organization is fundamentally in the business of behavior change, whether it be a government trying to get a business to comply with environmental regulations, a business persuading its customers to be loyal to its products, or a financial institution encouraging a client to start saving for retirement. Behavior change is critical to organizational success, but despite its centrality to organizations, we do not have a good understanding of how organizations can successfully employ insights from behavioral science in their operations. To address this gap, this book develops an overarching framework for using behavioral science. It shows how behavioral insights (BI) can be embedded in organizations to achieve better outcomes, improve the efficiency of processes, and maximize stakeholder engagement.

This edited volume provides an enterprise-wide strategic perspective on how governments, businesses, and other organizations have embedded BI into their operations. Contributions by academics and practitioners from the Behaviourally Informed Organizations partnership highlight pragmatic frameworks and prescriptive outcomes via illustrative case studies. Featuring a foreword by Cass R. Sunstein, this book investigates key findings from BI, with an eye toward how it can be used to solve problems and seize opportunities in diverse organizations.

Similar Books

ISBN 10: 1736652508
ISBN 13: 9781736652503

06 Mar 2021
Laurel Newman

ISBN 10: 014313700X
ISBN 13: 9780143137009

03 Aug 2021
Richard H. Thaler

ISBN 10: 0262539403
ISBN 13: 9780262539401

01 Sep 2020
Michael Hallsworth

ISBN 10: 0593084438
ISBN 13: 9780593084434

12 Oct 2021
Eric J. Johnson

ISBN 10: 1982128569
ISBN 13: 9781982128562

27 May 2021
Amanda Ripley

ISBN 10: 0358329612
ISBN 13: 9780358329619

04 Aug 2020
Carol Tavris

ISBN 10: 1009054678
ISBN 13: 9781009054676

11 Nov 2021
Alex Edmans

ISBN 10: 1108972780
ISBN 13: 9781108972789

30 Nov 2020
Cass R. Sunstein

ISBN 10: 0241404835
ISBN 13: 9780241404836

24 Sep 2020
Melanie Mitchell

ISBN 10: 1940858984
ISBN 13: 9781940858982

03 Oct 2019
Nancy Duarte

ISBN 10: 0393358429
ISBN 13: 9780393358421

29 Oct 2020
Alberto Cairo

ISBN 10: 1800750749
ISBN 13: 9781800750746

16 Sep 2021
Heather Heying